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Friday, January 06, 2006

Network Marketing Success – Are You a “Product of the Product”?





Many companies coincide the beginning of the year with a new product or service in addition to any that have been introduced during the year, if any. So it’s time to review what it means to be a “product of the product’ for network marketing success. This, of course, also applies to products and services that have been in place all along.

DO YOU USE IT?

Using the product or service yourself has a direct impact on belief in the product and your own believability in marketing it. Unless you can do an academy award performance, or in my case, a Tony award performance, people can see right through you and know whether or not you are sincere. So, it is important to be sincere and believable in our testimonials about the product. A testimonial is merely a story about your results from your experience with the product.

WHAT IF I DON’T HAVE A TESTIMONIAL?

In the event that you are new to the business or don’t have the money to obtain the new product or service or if you cannot use it for some reason, it is okay to borrow stories/testimonials from your upline or other members of the company, and even from your clients. Again, these need to be believable. These stories must also be realistic so that your prospects are not set up for what they would perceive as failure. Very often third party testimonials that you relay or are relayed by that party are more powerful than any you might offer. It’s like an endorsement.

SUMMARY

Your success in network marketing can depend on your success using the products or services that you market. Prospects and also downline personnel get excited when you are genuinely excited about your or someone else’s results. Remember, people intuitively know if you’re faking it or not.

Here’s to your network marketing success -

Wendy Weber, the Singing Network Marketer
602-404-1626
E-mail Wendy
www.wendywebermentor.com
"Be a Mentor with a Servant's Heart"

Other articles by Wendy

Network Marketing Success - How to Choose a Company, Episode 1
Network Marketing Success - How to Choose a Company, Episode 2
Network Marketing Success - How to Choose a Company, Episode 3
Network Marketing Success - How to Choose a Company, Episode 4
Network Marketing Success – Are We Having Fun, Yet?
How a 55 Year-Old Single Parent in Phoenix – Who Loved Her Network Marketing Company for SEVEN YEARS! – Realized She Had Been Betrayed
NETWORK MARKETING SUCCESS – COLOR ME GREEN for PERSONALITY
Network Marketing Success - Take It Away!
Network Marketing Success – Say it With Feeling!

Network Marketing Success - Stay Close to the Fire (or Baby It's Cold Outside)




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