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Sunday, December 25, 2005

Want Network Marketing Success? Tell Stories!



Network Marketing Success e-book

Everyone loves a good story. Stories can teach us about some aspect of life. A compelling story about Network Marketing can not only engage a prospect but also can clarify concepts that otherwise would be too sensitive. Stories are a safe way to talk about wants, fears and desires.

Stories Create Curiosity

Using stories to create curiosity with a prospect will keep them on the edge of their chair. The right story can speak directly to their heart. Keeping the interest of the prospect tied to you, allows them to share their thoughts. For an example, let’s say you would like to share the idea of time-freedom with a prospect. You could start off by sharing your dream, ‘Well, one of my dreams was to wake up in the morning without an alarm clock. I know that a lot of people hate to wake up to an alarm clock, and every morning I used to wake up to an alarm clock. I'd roll over and hit the snooze button just for an extra 10 minutes of sleep. Then I’d get up and turn it off. And now, I still get up early sometimes, but I don't use an alarm clock. Instead, my eyes just open up! That's the way to wake up, when your eyes just pop open. And I don't know what some of your dreams are?’ I’ve shared my story with them and now I’m asking about their dreams.

Facts Tell but Stories Sell

You have heard that ‘facts tell but stories sell.’ Stories help convince and ground those facts. That’s why testimonials work.

Stories are Shortcuts that Speak to our Emotions

We are wired to respond to stories. A lot of times we can relate to a character or the subject in the story. Stories can be used to get a point a cross without being confrontational. For an example, let’s say you would like to explain the law of cause and effect and how sometimes this can produce a result that causes a bigger problem. You could talk about the old cartoon with Porky Pig having trouble sleeping because of a squeak and informs the Bell Man, Daffy Duck to do something about the noise. Daffy goes out and gets a cat to chase the source of the squeak, a mouse, out of the room and receives a tip. The cat then starts to meow. Porky complains. Daffy gets a dog to chase the cat away and receives a tip. The dog then begins to bark. Porky complains. Daffy gets a lion to scare away the dog away and receives a tip. The lion begins to roar. Porky complains. Daffy gets an elephant to chase the lion away and receives a tip. The elephant begins to trumpet. Porky complains. Daffy gets a mouse to frighten the elephant away. And now Porky has the squeak from the mouse.


Everyone has a Story. What’s Yours?

Think about your own dream and how you can use it to tell a story. Regardless of who you are, everyone wants equality, freedom, worth and love. Network Marketing is about creating new possibilities for people’s lives.

Network Marketing involves building relationships with people. It’s about partnering with others to help them realize their dream. Stories can help paint pictures and spread those ideas. People remember stories. Maybe the only thing you will recall from this article will be the story of Porky Pig and Daffy Duck!

May your Network Marketing experience include telling stories. And may your warm smile light someone's heart. Have FUN!!

Monica

Contact for Network Marketing Success Team. We will train you to build it BIG in Network Marketing, in any company for free!



Other network marketing tips written by Monica

Network Marketing and Self Talk

Network Marketing is Not a Numbers Game

30 sec tool for Network Marketing

Network Marketing Presentation

Communication Skills in Network Marketing

Network Marketing and Fear

Network Marketing is similar to success in life

Network Marketing as a Leader

Network Marketing and the Phlegmatic

Facing Giants in Network Marketing

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